People and Planet First is a verification and a global collective. Together, we are moving beyond “business as usual” and building an economy that puts people and planet first.
Verified Enterprises
There are millions of enterprises around the world choosing to prioritise people and the planet over profit maximisation. The full scale of this movement can be difficult to see because it emerged bottom-up. Different terminology is used in different networks, regions, and sectors. People and Planet First verification bridges these divides. It includes all enterprises that meet 5 standards.
Purpose
Exists to solve a social or environmental problem
Operations
Prioritises purpose, people, and planet over profit in operational decisions
Revenue
Has a self-sustaining revenue model
Use of Surplus
Reinvests the majority of any surplus towards its purpose
Structure
Chooses legal structures and financing that protect and lock-in purpose long term.
People and Planet First verified enterprises unlock social and environmental solutions that are not possible within grant-dependent nonprofit structures or within profit-maximising business structures.
Partners
People and Planet First is implemented through a global network of partners. Partners include member organisations, certifiers, and other service providers that work with enterprises that meet the five standards. There are three types of verification partners.

Referral Partners share the verification opportunity with enterprises in their networks and receive 10% of the verification fee for any enterprise they invite that becomes verified. They are not involved in the review process.

Review Partners share the verification opportunity with enterprises in their networks, assist with the verification review process, and receive 60% of the verification fee for any enterprise they invite and review.

Double Badge Partners have an existing certification, verification, or due diligence process that meets or exceeds the 5 standards of the People and Planet First verification. They are able to offer their enterprises the global verification badge at no additional cost and with no additional document review.
Supporters
Supporters include enterprises that put people and planet first, local independent businesses, nonprofits, foundations, corporations, government bodies, universities, and other institutions that preferentially source from, partner with, and support People and Planet First verified enterprises.
They add offers or commitments to the Supporter Directory. Examples include:
- Free products or services
- Discounted products or services
- Preferential purchasing
- Preferential funding opportunities
- Software integrations
